About Us
Welcome to PrimeForm
G’day guys, I’m Jay, and I started PrimeForm with one simple goal: to help Aussie folk feel more confident, comfortable, and at their best every day. After struggling with poor posture and not feeling great in certain clothes, I wanted to create a solution that would help both men & women look sharper, feel stronger, and improve their posture without relying on extreme fixes.
At PrimeForm, there are no gimmicks or miracle cures—just high-quality, effective solutions that work. We're here to help you feel more comfortable in your own skin, stand taller, and look great in everything you wear.
Since launching, I’ve had the privilege of helping over 5,000 Aussie's boost their confidence, enhance their appearance, and improve their overall well-being. Our products combine posture correction and slimming benefits to deliver real, effective results. Whether you're at work, in the gym, or just going about your day, our products are here to help you look and feel your best. We are still just a small business so every order counts, and I've been blown away by the support we have recieved so far.
We’d love to help you make a positive change in your life too
So click the button at the bottom of this page to see all our best selling products. And if you're not satisfied wih them for any reason in the first 30 Days, I'll give you your money back. That's how confident I am that they will change your life like they have mine.
P.S We're currently running a 50% off flash sale, so now is the best time to order if you want a pretty big discount.
— Jay, Founder of PrimeForm

Tone it down a notch
Hide that unwanted baggage

Get your confidence
Looking good is feeling good

Improve your posture
Find your best form

Fast Australia shipping
Look your prime in the matter of days
Join over 5000 Aussies and support our mission
Buy from PureForm today and experience the benefits of better form. All of our products are backed by our 30-day risk free trial so shop today!